If Facebook were a country, its population would be more than double that of the United States. Yet despite the presence on Facebook of their parents, children, grandchildren, friends, neighbors, and clients, lawyers have traditionally been wary of entering the Facebook world professionally. But with so many clients on Facebook, more and more lawyers are beginning to think they need to establish a presence there, too.
Some lawyers are concerned about using Facebook because they are concerned about what others will be able to access or learn about them; they are worried about privacy and security. Others simply don't understand how Facebook can be used to help them develop business relationships, or they are confused about separating their personal and professional presence on Facebook. Still others don't realize all of the features Facebook offers to deal with these issues and more.
For example, did you know that:
- You can control who sees the posts you originate on Facebook, and that that post setting is carried through when others share your post?
- You can specifically exclude individuals so they can't see particular posts?
- You can create a separate Facebook Page for you law firm?
- You can create lists which will allow you to segregate your posts so that different people see different posts on your Timeline or in their News Feed?
- You can set up your Facebook account to allow others to subscribe to your Public updates so they will see the messages you want them to see without actually having to become "Friends" on Facebook?
- You can send and receive private messages on Facebook?
If you want to know more about these tips or find out how to use Facebook to connect and communicate as a professional, and how to establish a responsible Facebook presence for your practice, join me and Dennis Kennedy for the Facebook for Lawyers webinar this Thursday, May 17, 2012 at 1:00 p.m. Eastern - and keep an eye out for our forthcoming book, Facebook in One Hour for Lawyers, anticipated to be published by the ABA Law Practice Management Section later this year.
UPDATE: Facebook in One Hour for Lawyers is available in both paperback and e-book form.
Facebook is a the best way for sharing content
photographs with your friends, but there are few things that shouldn’t be shared on the world’s largest social networking website
Posted by: Voice Recorder | February 06, 2013 at 02:20 AM
Facebook is a social network site it is the best way to share any thing like photos, videos, links, and create pages and apps.
Posted by: Flood Insurance Claims | August 07, 2012 at 02:44 AM
Thanks for sharing this information its really nice.
Posted by: facebook quotes | July 16, 2012 at 09:43 AM
Facebook is a the best way for sharing content, photographs with your friends, but there are few things that shouldn’t be shared on the world’s largest social networking website. I’ve written about 5 things you should never do on Facebook.
Posted by: Santosh Mishra | July 05, 2012 at 09:51 AM
Enjoyed the post :) Thanks for Sharing such a nice Facebook Trick
Posted by: Fareed | July 04, 2012 at 01:57 PM
The use of Facebook is endless. Three cheers to it. Thanks for sharing this information.
Posted by: Motorbike Accident Claim | June 06, 2012 at 01:13 AM
Interesting -- what is it that makes you think Google+ has more utility for law firms than Facebook? Is it simply the connection to Google and the potential search results boost?
Posted by: Allison Shields | May 16, 2012 at 01:14 PM
Useful post - can see the benefits of LinkedIn, twitter and google+ but even though facebook is huge, not sure it's that useful for law firms based on experience to date. Just our opinion.
Posted by: My lawyer | May 16, 2012 at 05:21 AM