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February 05, 2015


Steven Finell

This is a great way to get more out of LinkedIn. I have a small quibble about the numbers, though. By itself, correlation does not imply causation. To take a ridiculous example, if you knew the time of day when each LinkedIn author was born, you could determine that LinkedIn posts by writers who were born between xx:xx and yy:yy got the most reads. A maximum, mean, and minimum must exist for any statistic.

It does make sense that posts with several photos attract more attention than posts with one or none. But should we really strive for titles with 40-49 characters? I'm not so sure.

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